Start-ups & SMEs

We understand your challenges in the journey to being world class. Our services are therefore designed around your needs and your priorities.

As an entrepreneur-led business ourselves and having gone through the pains and gains of developing our own start-up into an established SME business, we can empathise with the world of early stage businesses and entrepreneurs. Translating the ambition for growth into reality in these dynamic times requires businesses to both predict and invent the future rather than just rely on current trends. The process of growth can’t be a one-off exercise, but something a business is equipped to do constantly. Our approach therefore is to focus on embedding the tools and mind-set that makes this possible for our customers.

MetaValue also has a wide network of associates with whom we share knowledge and expertise on an ongoing basis. Importantly, we see our role as working with our customers as real partners to test and make real the opportunities for growth that we identify. Both Meeta and Suzie are well entrenched in the investors and funder circle, which we regularly signpost new businesses and social enterprises to. Our relationships also help us guide our customers better on how they can make compelling cases to engage with investors.

At MetaValue we provide mentoring, workshops and deliver small consultancy projects to SMEs and start-ups. However, common to our approach is the use of workshops with entrepreneurs and/or their teams. This allows us to work with participants in a high-impact, time-efficient way. We therefore have a significant library of tried-and-tested workshops, tools and collateral in these areas that we use and adapt to suit the bespoke needs of our customers.

Typical areas of support include:

Customer Strategy
Operating Model for growth
Partnership and Commercial Strategy
Income and Funding Strategy and Plan
Bid Writing
Business Planning – writing your business plan
Business plan – review and advisory support
Change Management
Vision and Drivers for Strategy
Customer Engagement / Value Proposition
Social Enterprise Start-Ups
Presentation & Pitching
Communicating with your audience
Marketing Communications for start-ups
Brand Identity and Experience
E-commerce
Customer Analysis and Market Insight
Change Management
Change Readiness
Culture & Communications
Introduction to Finance
Access to Finance for Early Stage Businesses

Customers

StartEast

Artists, Art Organisations and Cultural Start-ups and SMEs in Norfolk

Enterprise Action

STEM start-ups and SMEs in Black Country and Marches region

The Big House

Digital and Creative businesses in Nottingham.

Propel2Grow

B2B businesses in Lancashire

MetaValue is a strategy and growth consultancy supporting organisations unlock their full potential. Set up in 2012 by Meeta Thareja and Suzie Campbell, we received start-up support through an ERDF funded programme ‘Make it Global’ for women-led start-ups. Since then, MetaValue has become one of the leading suppliers to the Cabinet Office on two flagship funded programmes that aim to support the development of high growth businesses. We are preferred suppliers on a number of ERDF funded projects to support the growth of SME and start-up businesses in the UK. Our work has been recognised and presented as best practice in the sector and we provide business mentorship to start-ups as part of our commitment to contribute to a flourishing economy and communities.

We’ve worked with a range of sectors - higher education, estates, financial services, technology, youth and children services, arts and creatives, sports and wellness, libraries and heritage - operating the private, public and third sectors. This cross-sector experience helps us foster learning, compare trends and spot partnership potential across different sectors, which is key to any organisation looking to achieve sustainable growth.

What sets us apart is our engaging, collaborative approach to projects. This allows us to share our intellectual property and embed the skills and tools your organisation needs to develop. Most importantly, it lends the much needed energy and creativity that organisations need to grow and flourish. Our approach is about harnessing the inherent strengths of a business and the people who run it so they are able to develop and flourish long after our engagement is over. The term ‘MetaValue’ means ‘inherent potential’ – which we believe every organisation and individual has. Our expertise and role is to unlock that potential and the measure of our success is in walking away from every project not needed any more.